Armen is a serial entrepreneur who built and successfully exited from different projects in Post-Soviet Union countries and the Middle East. After moving to Armenia in 2017, he saw a great need for an entertainment center in Yerevan for the kids and families that would be interesting and challenging and foster team building as well as individual performance. So, inspired by a famous French game show, Fort Boyard, he launched Fort Arena right in the heart of Yerevan, which soon became one of the city’s best and favourite entertainment places. Armen personally created most of the games and guided designers and the project team in building them. As a result, the concept of Fort Arena got considerable interest, and now expanding its presence via a franchise model across the globe.